A Japanese company enjoyed the work of our wedding brand Alumiq Productions and invited us to film in Hokkaido, Japan to create a television commercial that showed the experience of getting married in their beautiful resort.
Director Michael Shu’s event cinematography experience proved to be well suited to staying lightweight and fast during the production. There were 4 versions of the commercial that needed to be filmed in a single scheduled day. This was one of the first DSLR productions in this region of Japan.
The commercial proved to be the most successful ever for the company, as it broke traditional molds of advertisement in Japan and told a visual story.